The freshest produce data, on demand

In-store and online point of sale data

British Growers Insights is the UK’s largest and most up-to-date source of fresh and frozen produce point of sale data.

We give category managers and agri-professionals access to high-quality, timely retail data, collected in-store and online, all in one place and available anytime, anywhere.

Our team of data collectors visits stores nationwide every week, collecting thousands of data points from 12 major retailers, including images and information that can only be discovered in-store.

It’s produce data you can rely on

Every week our in-store data collectors check:

3000+ product SKUs

Spanning 20 categories of fruits, vegetables, salads, mushrooms, potatoes and prepared produce.

25+ product features

Covering pricing, promotions, pack size, retailer, availability and country of origin.

All major food retailers

12 retailers covering 90%+ of UK grocery market share.

Features

  • Nationwide data weekly

    4,500 product records updated every week from all major retailers, in-store and online, for up-to-date produce data you can rely on.

  • Image capture

    Our Image library captures SKU placement and availability to show how stores appear to the customer. See what’s on shelf and what’s not.

  • Barcode scanning

    All of our data is collected using barcode scanners, making it highly accurate on pricing, promotions, availability and origin.

  • Unrivalled data access

    Millions of product records already available dating back 8 years, covering loose, pre-packed, prepared, conventional and organic.

GET STARTED →